Music is religion. Acid House is a cult. The second season of
Summer of Love opens in London temples Shoom and Future. DJs are
the spiritual guides of this cultural movement, a youth revolution
that is consecrated during musical liturgies that are synthesized
and reproduced on a TB-303 base. House music’s rituals take place
in spots chosen by its disciples, the young. The Word: everlasting
fun.
THE FRAGRANCE
Hypnotic, synthetic and acid sounds, such as those reproduced and
synthesized by the most exclusive British clubs’ consoles, resonate
on repeat in Cheeky Smile fragrance. It is a tribute to Acid House,
which finds its absolute Dogma in synthesizing. A new, musical
dimension where rhythmics takes over melody. The perfumer Dominique
Moellhausen created a molecular cocktail of pure joy in order to
convey this expressive purism into olfactory notes: an olfactory
rhythm that leads to an abstract dimension where ultra-modern notes
of Iso E Super, Ambercore and Amber Extreme blends with Cashmeran.
Olfactory avant-garde.